Is Your House Hardwood Ready?

Congratulations- you’ve made the decision to put hardwood floors in your home! Wood flooring is a beautiful and durable building material that not only increases the value of a home, but can be customized to your lifestyle and design preferences. Hardwood floors are a serious investment, both for style longevity and for your wallet, so […]
How Wood Cut Affects Floor Performance

We talked recently about wood cuts: quarter, rift, plain and live. We also talked about the forest-to-floor process. We even got in the dirt of the forest with a recent tree anatomy guide and how that anatomy relates to wood flooring. Now we’re connecting how those factors, especially how the wood is cut and acclimated, […]
2016’s Most Share-Worthy Content

A new year is coming into view. Before we lean full-weight forward, looking at a year of plans for continued growth and new opportunities with our partners and customers, we’re reviewing the year that’s closing. What was great? What needs to be tweaked? How can we always get better at what we do? And with […]
The New Palo Duro

We recently hosted customers and Palo Duro partners for a shop talk, food truck, free beer get-down. It was a chance for more than 100 of our friends to see what’s new and improved around our house. More than 20 partners flew in from across the country to talk with customers, to see the renovated […]
Acclimation of Wood Flooring

Acclimation of Wood Flooring How many days does wood flooring need to acclimate before installation? Three days? A few days? Those are common answers floating around the Internet, and even in the minds of some in the wood flooring industry. But they are wrong answers – except when they are right. That’s not black and […]
Water + Wood Basics

Understanding Water + Wood Water and wood have a special relationship. Understanding that relationship can make or break the performance of a wood floor. Manufacturers use an air and/or kiln-drying process to reduce the moisture content in wood before milling it into flooring. In our homes, wood flooring continues to be effected by moisture in […]
Humidity Matters

By Tom Ruekert | Vice President of Sales & Operations Relative humidity in wood flooring matters. A lot. Understanding it is crucial to success – and failure – of a floor’s performance after installation. So here are the basics every wood flooring contractor and every homeowner that has – or wants to have – wood […]